ART 230 - Typography & Information Des

4 Credits

1 Units

What language is to writing, typography is to graphic design. Today’s designers, who work primarily in digitial media, create messages that are both “virtual” (time-based and in perpetual motion) and fixed in place by ink on paper. This course explores how typography shapes content. Designing with letters, words, and texts develops legibility, emphasis, hierarchy of meaning, personal expression, and appropriateness. Students will learn the principles of clear, strong, effective design using current design applications and technology. Projects will explore design as rhetoric, information, and artwork.

Prerequisite: ART 131 or Permission of Instructor
Credit Type Code: Letter Grade